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Data Exchange

数据交易中心

通过ComSmat Data Exchange数据交易中心,您可以接入ComSmart的大数据平台,这是一个实时在线的数据整合优化中心,可以支持您企业的最复杂和苛刻的业务应用程序需求。

With ComData, you'll gain access to ComSmart's big data platform, an always-on and real-time pipeline of raw behavioral data that can support even the most complex and demanding applications within your business.

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DMP

数据管理平台

ComSmart的DMP,行业领先的分析工具,使你能够发现新的受众群体,你创造和参与的内容或活动的人。该平台还包括一套手动和全自动优化工具。这些工具可以用来增加你跨屏活动以及对你的特定KPI提高转化。

Industry-leading analytics tools built into ComSmart's DMP enable you to uncover new insights into both the audience segments you create and the people who engage with your content or campaigns. The platform also includes a suite of manual and fully automated optimization tools. These tools can be used to add scale to your cross-screen campaigns as well as increase performance against your specific KPIs.

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Ad Planner

广告规划平台

ComScan是一个功能强大的广告规划和分析工具,追踪广告投放和营销活动的表现,分析目标用户的关键数字接触点、并确定广告营销效果的驱动因素。这些功能可用于创建目标用户分群、制定媒介规划,从而大幅提高广告营销的效果。

ComScan is a powerful campaign planning and analytics tool that tracks campaign performance, analyze the digital touch points of your target adueince, and identifies key performance drivers for campaigns. These touch points & performance drivers can then be used to create audience segments and media plan that will improve the performance of the campaign.

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